Conversation 134 (Listen and Read)

Have you had a look at the list of trade shows we are attending this year?

I was surprised to see they were reduced.

Last year we attended 120 shows,

this year we are only scheduled to attend 80.

I saw that.

After speaking with the events coordinator,

it seems that the entrance fees to the trade shows have gone up significantly.

She picked the events where profits were highest and prioritized those events.

Ahh, I see.

I think it will be hard to meet our targets without attending more events.

Maybe we could look into reducing the size of our stand at each event,

targeting 10 of our products, instead of 15.

This could help cut costs,

but still allow us to attend the normal amounts of events.